Discussions

eReading: A Novel Opportunity

Session Title

eReading: A Novel Opportunity

Presenter

Corey Pressman, Exprima Media

Session Type: Discussion

Reading is changing. Unique content delivery systems (and their concomitant business models) are positioning to compete with and/or augment established models. Nowhere is the momentum of this transformation more apparent than in the newspaper and magazine industries. The situation is also heating up in the trade book market – Barnes & Noble/PlasticLogic are soon to join Amazon/Kindle in the e-ink reader market.

The potential widespread popularity of e-ink platforms represents a unique new opportunity for the IxD community, These new platforms currently lack IxD (and VisD) innovations that take advantage of platform-specific features and greatly increase eReader utility. This is especially true for non-fiction and reference works such as textbooks. To date, such works are often simply dumped into eReaders straight from the print-ready PDF.

This discussion will explore the IxD possibilities of existing and forthcoming eReaders and see how we can engineer unique content-delivery solutions that take full advantage of this nascent platform’s potential.

Biography

Corey Pressman is President of Exprima Media, a Portland Oregon company specializing in communicative and educational multimedia. Corey has an MA in anthropology and taught anthropology for 12 years before leaving teaching to start Exprima. Exprima’s work combines anthropological concepts and the latest thinking in user-centered design.

4 Comments

  1. David Greenhill
    Posted September 16, 2009 at 12:41 pm

    Great discussion topic!

  2. Rick Knight
    Posted September 16, 2009 at 1:31 pm

    I like it, sounds very interesting.

  3. Elena Moon
    Posted September 16, 2009 at 2:01 pm

    Corey is on the forefront of digital, educational media. His work brings the school textbook into the 21st century. He has given much thought about how to use ebooks to create collaborative and rich educational experiences. As a teacher, anthropologist, and user experience designer, he brings together an ideal set of knowledge to evolve this emerging medium. This is a timely topic.

  4. Jeanne Turner
    Posted September 30, 2009 at 10:40 pm

    There’s so much chat about smart phones, but I’ve heard very little about eReaders. I’d like to hear what people in the IxD community think about the future of eBooks.